Blog

In this video I am going to talk about some smart social media growth hacks you can do with Pinterest, Facebook, YouTube and Instagram. And I am also going to talk about how you can build your foundation for success on social media: Your brand, your website and your ideal audience.

Today I am going to talk about social media growth hacks that really work. In order to really dive into this I’m taking you into my computer.

First you must start to figure out your equation. First lay your foundation: Your website. This is what my website looks like right now. So this is my latest blog post. With a pinnable beautiful picture. And in a few minutes I am going to talk about some smart social media growth hacks you can do with Pinterest, Facebook, YouTube and Instagram.

But first I am going to talk about building your foundation for success on social media. your brand, your website and your ideal audience.

Think differently. The main important part when you are trying to grow your brand on social media is that you have to post a lot of content. You have to create a lot of new content and in that process you will learn to start thinking differently.

Creating and posting consistently helps in two different ways. It’s well documented that YouTube’s, Facebook’s, Pinterest’s and Instagram’s algorithms reward consistent posting. So if you want to grow your audience fast you should post at least once a day, and probably more often on each platform.

But the other reason consistent posting is so important is that it will force you to be more creative and develop your ability to think differently. And thinking differently is what in the end will make you worth following. If your ideas are new – and open unique perspectives – people will listen to your podcast and videos, buy your books and read your blog posts.

Get in the mindset of not being a consumer. The biggest benefit when you start an online business of this kind is that you will constantly be creating on social media.

Be confident. Think differently. Be systematic and analytical. Often the conventional wisdom is wrong!

An excellent way to stand out from the crowd is just being yourself and being a little bit crazy, seeing and exposing the truth behind the conventional mainstream advice which isn’t helpful anymore, or maybe never was. Copying everyone else isn’t going to make you successful as a marketer on social media so you must differ from the majority, that includes your content, your style, your lifestyle and so on.

Be a contrarian in the market. Don’t say the same things as everyone else in your niche. Look at what everyone is saying. How can you say something which is the complete opposite, but which makes much more sense.  Try to find where the conventional wisdom is wrong and take a contrarian position.

Talking about social media growth hacks I want to talk about Pinterest. So Pinterest has lately generated a lot of traffic to my website, since I started to stuff everything I have on Pinterest with keywords, and started to pin consistently. Here you can see my Pinterest account. Not only in the description of my account but also in my account name I have a great amount of relevant keywords, as you can see here.

But it doesn’t end here. All my pins have a lot of relevant keywords in their descriptions and all my most important boards are stuffed with relevant keywords.

Since a couple of weeks I have started using Pinterest consistently. I pin manually, because it’s fun, I learn a lot about my niche that way, and I am convinced that manual pinning is the best way to get my pins seen, clicked and repinned.

I get a lot of traffic to my website from Facebook as well of course. And here you can see my Facebook group Influential Entrepreneurs. here I post my videos. My YouTube videos and my Facebook videos. And I also repost my Instagram photos and quotes here.

Here you can see that I have posted a quote. I post a lot of quotes on Facebook. And what’s good with this is that I choose to post my very best ideas as quotes and as a consequence they get shared a lot on Facebook. That’s all for today. Thank you for watching, liking and subscribing. And see you in the next video!

Cecilia

I have seen that the modern business models force a lot of small good online entrepreneurs into making their potential customers feel manipulated. The so called sales funnels, the fake scarcity, the squeeze pages often leave the potential customers feeling manipulated. The squeeze pages, sales funnels, and the way of writing sales e-mails as if talking to a close friend, harm the entrepreneurs and their reputation. They get customers this way, of course, but they also lose a lot of potential customers. And I think they might lose the best potential customers, all the people who feel manipulated. All those people who never get to know about the great products offered, but leave with an unfavorable impression of the brand.

And the sales funnels do harm to the potential customers and customers because if they don’t buy anything they feel guilty, but if they buy they feel manipulated walking through a sales funnel expected to buy more products at higher and higher prices. 

I don’t think the sales funnel model (the way it is used today) will survive for a very long time, it’s too manipulative. Using this model you lose a lot of potential customers, people who might have bought the product if they had not felt manipulated.

These days content creators are forced into creating so much content for free, and then on top of that to seem manipulative. Even if they have good business morals. Even if the sell great products. 
Manipulating the customer into buying, more and more at higher and higher prices. That’s not fair to anyone. 

The best things the great philosophers have said are common sense. We like it because someone has put into words what we ourselves have thought.

But a lot of people also like mysteries, they get seduced by thoughts which seem deep and complicated. 

So we are often fooled by the overcomplicated. I think the same is true for a lot of the online courses about branding and marketing in social media. A lot of online teachers make the content of their courses much more complicated than it is. If the teacher doesn’t understand what he or she is teaching it tends to seem more complicated and deep. And now we are in an era where social media and marketing in social media, are changing so fast that no one can know exactly what is happening, and no one can predict the future. 

So my advice is – trust yourself, trust what you see with your own eyes, and trust your own thoughts. Don’t by social media courses from the most successful millionaires. If you want to support online entrepreneurs, support those who need the money.
And I think getting small donations from a lot of fans might be a better business model than the manipulative sales funnel model.

FREE VIDEO COURSE + FREE UNIQUE COPYRIGHT-FREE SEASON STOCK PHOTOS

Join over 1,000 others and get access to my library of FREE resources for entrepreneurs, writers, and bloggers. Inside the library you find STUNNING NEW UNIQUE COPYRIGHT-FREE SEASON STOCK PHOTOS, A NEW VIDEO COURSE, and more!

It’s 100% FREE! Complete this form and click the button below to gain instant access!

Leave this field empty if you're human:

“If you shine like a star no one will be able to stop you” – Cecilia Elise Wallin

Everything we do and say is performative. Everything we do, think, feel, write and say shape our minds and the world we live in. More or less.

Shape the thoughts and feelings you want to live in and which you want to communicate to the people around you, and to your audience.

And if you are a creative person, a writer or a video creator, I’d like to give one of my very best tips:

When you write and speak keep this in mind: Try to establish states of indeterminacy – in which it may be possible to think, analyze and create in new ways.

Cecilia Elsie Wallin